After we meet on market conditions and comparable nearby sales and listings, you will set the listing or "asking" price for the house.
A common definition of market value is: "What a ready, willing and able buyer will pay, at a price a seller will accept." Buyers are sophisticated. They've already been shopping, and when they see your home, they'll be comparing features and financing.
Experience shows that: "A house priced more than 5% over market value discourages offers." Buyers who can afford the price can get "more house" for their money elsewhere. Buyers who cannot afford the price simply won't look. This is why we say, "A house priced right is half sold."
Every seller will agree that the most important point to achieve a successful sale is getting the right asking price. Today buyers are well-educated and know what is priced right, and that is what they buy. Here is a simple look at why price is important and how to set the best price for your home.
Why is Price so key?
Every seller wants to get the highest price possible for their home. It is natural to want to maximize the return on your investment. If you overprice your home, you can scare away some of the most qualified buyers. Today buyers may not even visit a home they believe is out of their price range. After an overpriced home has been on the market for months, buyers begin to think something is either wrong with it or it is priced to high. After losing months, a seller of an overpriced home often needs to make a deep price cut to get it sold. Underpricing a home can bring in lots of lookers and will usually result in a quick sale. In exchange you do not get the cash you should have gotten. Sellers who price their home right from the start attract good buyers and sell it within a reasonable timeframe for the best price.
What determines price?
When you decide to sell your property, I will conduct a professional market analysis to help you decide the best price for it. Market conditions, supply and demand, and the condition of the home will all factor into the final price for your home. The most critical factors are:
How can Miguel help?
It is my business to stay on top of the market. I have the means to quickly and accurately compare your home with similar properties which have recently sold as well as similar properties currently on the market. With up-to-date information, you will know the market value of your home and can set your price to get it SOLD.
Sample "Net Sheet"
Based on this sales price, I will go through a worksheet with you that estimates the "net cash" from the sale. Simply, this exercise subtracts anticipated charges paid by you from the sales price. A copy of the "net sheet" is left with the you. (An itemized list of typical selling costs is presented in the "Settlement" chapter, which is the stage when these charges are paid.)
No sale can be completed without financing. That is why it is generally to your advantage to appeal to the greatest number of home buyers by accepting the greatest range of financing plans. I will explain the basic differences between VA (Veterans Administration), FHA (Federal Housing Administration) and conventional financing, as well as explain "discount points".
What Is a Point?
A point is one percent of the amount of the buyer's mortgage loan. For example, if a loan is $500,000, one point is $5,000. Lenders charge points to increase the yield on their loans while reducing your monthly payment. On all loans, the home buyer and home seller may share the charges by mutual agreement.
Property Profile Folder
To enable me to prepare a folder of information on the property, you need to provide a number of documents and information specific to the location and jurisdiction. Because the list is long, you can understand why it's best to collect the papers before the listing appointment. These materials may include:
In anticipation of a buyer's offer, you must be ready to supply me with a specific list of the personal property that is included in the real estate property for sale. Examples of items to "convey" may include: draperies, drapery rods, remaining heating oil, firewood, washer, dryer, refrigerator, stove, microwave, disposal, swimming pool chemicals, awnings, storm doors and windows, screens, venetian blinds, shutters, window air conditioner, etc. You should tag or remove items which do not convey.
When you are ready to put the house on the market, a listing agreement is filled out, indicating a specific period of time the agreement is in effect ("listing period"), and signed by you and all parties on the title. You've now hired a listing broker and listing agent.
Questions and Answers
What is a "Lockbox"?
A lockbox is a universal metal container for your house key that is hung on the front door and can only be opened by licensed Sales Associates. It provides access when the owner is away, thus assuring full exposure to prospective buyers.
Next go to Preparing property for sale what to do to prepare your home.